Opinion: Arunkumar Krishnakumar, head of institutional growth at Malinade Finance
The emergence of the Internet and social media re -identifying how brands communicate with billions of users around the world. There is continuous competition for the interest of users, to the extent that the digital ecosystem was designed accurately for distraction. Welcome to the attention economy, as priority is given to the scales of the participation in meaningful user experiences.
People are bombed by notifications, ads and optimal content to capture clicks instead of meeting the needs. A 2020 study was conducted by the Economic Intelligence Unit Find 28 % of working hours in the United States in knowledge work are lost due to distraction, with a highlight of the economic impact of this continuous pursuit of attention. User attention race has caused great cognitive, financial and social costs, which requires a more focused framework for the user called the intention economy.
Mechanics Economy Interest
Digital platforms are designed to capture the user’s attention, keep it and drive through a series of dopamine generation mechanisms. The algorithms give the content of addiction to ensuring that the users remain involved and continue to return to their platform. For example, Google’s search for travel insurance will lead to deviant results through the practices of senior economic officials and paid ads, and users often push users towards optimal options.
Likewise, although it appears to be useful, price comparison sites seem to give priority to the results based on the auction positions instead of real importance. There is a focus on utility instead of accuracy when serving the user.
This imbalance between the user’s intention and the system design is economically expensive. The 2020 Economic Intelligence Unit Study estimated that the deviations cost the US economy 391 billion dollars annually in the lost productivity.
Cognitive losses
The digital economy that focuses on attention has affected users and creators. With users, the continuous flow of notifications hurts me focus, reduces productivity and erodes the ability to think deep and critical. A study conducted by King College London Find 51 % of the respondents believe that technology affects the attention of young people.
Content, quality and economics
For the content of the content, the pressure on the economy of interest is so painful. Creators are closed in preparation where they should produce a continuous flow of attractive content to maintain vision and participation. This often leads to great tension and fatigue.
Creators are forced to provide an exciting and low quality content. They may resort to Clickbait addresses, mini images or controversial topics to attract views, often at the expense of accuracy and depth.
Income models that drive the attention of the economy of the smaller and new creative defect. Revenue depends on the scales of the participation, which can be unparalleled in a way that prefers the platform algorithms that prefer the already common and commercial content. This creates economic differences, as it attracts a small percentage of creators with great attention.
After the web and the economy of intent
Enter the mail network, a model that replaces attention economy with the intention of intention. This vision, specified in external projects. Basic workIt enhances the factors of artificial intelligence that depends on the intention to create excessive interactions in the context, which depend on the value. The mail thesis focuses on the web more than the amount of digital content. It achieves that by aligning the digital infrastructure about the user’s intention and enabling individuals to delegate the complex tasks of independent factors.
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In the example of insurance discussed above, the artificial intelligence agent in the intention of intention can compare policies through multiple criteria, such as covering the user’s specific activities, preferences and weather conditions in actual time. By automating this process, the intention of intention reduces the user’s cognitive load and ensures optimal results.
Carry out the user -centered design
The transition to the intention of intent requires rethinking the principles of digital design. POST Web’s infrastructure allows artificial intelligence agents on behalf of users, and to integrate them smoothly Distributed Professor Book Technology (DLT) For confidence and verification. The published web depends on intention and inevitable, but adaptive, verified, and excessive control.
User interactions in the web network are guided by artificial intelligence agents who are able to explain accurate intentions. Artificial intelligence agents eliminate the need for manual and repeated procedures, creating a digital experience without friction. DLT guarantees that these reactions remain safe, transparent and confident. This integration of artificial intelligence and Blockchain It opens the level of new efficiency, which makes the intention of intention not possible but inevitable.
Artificial intelligence role
Amnesty International is pivotal in enabling the economy of intent by allocating interactions and improving decision -making processes. In the Internet, artificial intelligence scientists can dynamically control their behavior based on the actual dedicated time data, ensuring that the user’s results are closely consistent with their needs.
This level of customization requires strong guarantees to ensure privacy and prevent misuse. The website addresses this challenge through the techniques of maintaining privacy and non -central frameworks, ensuring that the user’s sovereignty is still of utmost importance.
Overcoming challenges
While the intention of intention provides advantages, its implementation is not without obstacles. The customization balance with privacy, addressing ethical considerations in the design of artificial intelligence, and re -engineering of economic models that benefit from attention are complex challenges.
A cooperative effort is needed through all the main actors in the digital economy to make this a reality. The transition to a framework that focuses on the user requires an initiative through technology providers, policy makers and users.
Critics may argue that the systems driven by artificial intelligence risk reduce the humanitarian agency by excessive localization of the digital economy. However, the architecture -based architecture of the web network guarantees that artificial intelligence agents act as extensions for the user, not alternatives. This precise approach maintains human independence while mitigating the cognitive and economic friction of the economy of interest.
The infrastructure that depends on the intention on the web deals with the basic shortcomings of the extractive model today, align digital systems with the user’s needs and enhance a more healthy and more efficient environmental system.
Opinion: Arunkumar Krishnakumar, head of institutional growth at Malinade Finance.
This article is intended for general information purposes and does not aim to be and should not be considered legal or investment advice. The opinions, ideas and opinions expressed here are alone and do not necessarily reflect or represent the views and opinions of Cointelegraph.
